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175th Anniversary Launch Day Celebration

Memorial Union Terrace on Lake Mendota during a sunny, summer day.

Event details

When and where

Wednesday, July 26, 2023  |  4–10 p.m.
Memorial Union

Overview

Join us for a fun-filled night on the Memorial Union Terrace as we kick off a yearlong celebration of UW–Madison’s 175th anniversary (officially, a demisemiseptcentennial)! Let’s celebrate together with an evening of music, memories, and a few surprises.

Cost: Free to attend, no registration needed

Event contact: celebrate175@wisc.edu

Featured events

175th ice cream truck parked on grass.

Wisconsin Alumni Association ice cream truck and tent

4–6 p.m. |  Alumni Park

Stop by the ice cream truck to grab free ice cream and snap a selfie with Bucky. See full details.

Badger fans watching members of UW Spirit Squad and drummer perform in outdoor plaza.

5th Quarter performance by members of the UW Marching Band

6:30–6:45 p.m. | Memorial Union

Come dance along during a special 5th Quarter performance. See full details.

Small crowd of people in the foreground watching firework display over Lake Mendota at night.

Fireworks display

9:30 p.m.

Join us for fireworks over Lake Mendota as we cap off the 175th launch day celebration. See full details.

Full schedule of events and activities

175th ice cream truck parked on grass.

Wisconsin Alumni Association ice cream truck and tent

4–6 p.m.
Lake Front Green, Alumni Park

The Wisconsin Alumni Association will be handing out free Babcock ice cream to the first 1,175 guests to visit the ice cream truck! Then stop by the central green and snap a selfie with giant inflated Bucky!

Volunteer with The Open Seat UW Student Food Pantry pushing cart containing donated groceries.

Collection for The Open Seat

4:30–7 p.m.
First floor, Memorial Union

Donations of non-perishable food items and personal hygiene products will be collected for The Open Seat, UW’s Student Food Pantry. Bins will be placed on the first floor of Memorial Union.

Large group of people listening to live music at Memorial Union Terrace stage with Lake Mendota and sailboats in background.

Live music: The Mersey Brothers featuring Sean Michael Dargan

4:30–6 p.m.
Terrace Stage, Memorial Union

Enjoy ’80s new wave and college rock covers performed by a favorite local band.

Bucky Badger statue at Goodspeed Family Pier and Lake Mendota during summer sunset.

Bucky Booth

5–8 p.m.

In honor of the 175th anniversary, a new Bucky on Parade Statue will be debuted! Photo opportunities with the new Bucky will be available throughout the evening.

Assortment of meats and cheeses on serving platter.

Badger Buffet

6 p.m.
Sunset Lounge, Memorial Union

Come grab some Wisconsin themed snacks from Babcock Dairy and Varsity Meats while supplies last!

Badger fans watching members of UW Spirit Squad and drummer perform in outdoor plaza.

5th Quarter performance by members of the UW Marching Band

6:30–6:45 p.m.
Terrace Stage, Memorial Union

Dance and sing along as members of the UW Marching Band play some of your 5th Quarter favorites!

Crowd of people gathered at Memorial Union Terrace overlooking Lake Mendota and watching live music performance of singer playing ukulele.

Open Mic Night - presented by WUD Music

7–9 p.m.
Terrace Stage, Memorial Union

WUD Music’s Weekly Open Mic Night welcomes performers from our local community to perform their music, spoken word, poetry, dance, and more.

Small crowd of people in the foreground watching firework display over Lake Mendota at night.

Fireworks display

9:30 p.m.

Keep your eyes on the skies around 9:30 p.m. for a beautiful fireworks display over Lake Mendota.

More information about the evening’s opportunities and activities will be shared closer to the event. The schedule of events is subject to change and will be updated as needed.

Parking and transportation

Parking

Campus and City of Madison ramp parking is available at a regular rate near Memorial Union. Please see the parking resources below.

  • Campus parking map More
  • Accessible stall campus parking map (PDF) More
  • City of Madison lot map and information More
  • State Street Campus Garage (closest city lot) More

Bus

Plan your trip using the Madison Metro Transit. Bus schedules are available to plan your route.

  • Madison Metro Transit website More

Bike

Bike racks are available in front of and near to Memorial Union. There are also numerous BCycle electric-assist bike stations located within walking distance.

  • BCycle station map More
  • Bike locker and cage locations (PDF) More
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